Student Gets Employed ……Via Twitter!
May 22, 2008 – 10:07 pm | by Daryl TayGot a link in the mail today pointing to Rainier PR and their hiring of staff via Twitter.
That’s pretty amazing, but before you jump in and get yourself a Twitter account, it’s not really about that one tool. It’s about building an online presence, getting people familiar with you, and building your personal brand. More from the article:
PR students listen-up. If you want a fast track career in digital PR use your holiday time to get work placements and like Matt immerse yourself in the tools of your trade such as Blogger, Facebook, Flickr, Google Tools, Twitter and Wordpress. Chances are that if you do you’ll have a head start on many of those that have been in the industry for several years.
I’m always gobsmacked by candidates, both graduates and those that have been in the industry for some time, that come for an interview (almost always via recruiters) at Rainier PR that don’t make an effort to look at the agency web site or our blog. They typically don’t use an RSS Reader and haven’t had “time to look at Twitter”. Bollocks. Don’t waste your time – or ours.
How true is that? I think it extends to any communications effort and I don’t think you even need to be in PR. Let’s not even talk about the real world. If I had to form a team to do a communications/marketing plan for a student club in school, I wouldn’t want someone who doesn’t know how to use Google Alerts or Wordpress (at the very least).
Congrats to Matt Watson (who I am now following on Twitter @mpwatson) and I think this is only the start of things to come, and we’ll definitely be hearing more of such instances in the future.
You can find me on Twitter (@uniquefrequency). Feel free to follow!
Tags: @mpwatson, building online presence, building presonal brand, communications effort, communications plan, google alerts, hiring through twitter, hiring via twitter, matt watson, rainier pr, recruitment, social media hiring, twitter, uniquefrequency, wordpress
1 Trackback(s)