Eyes & Ears On Social Media

Why Plurk Over Twitter #3: Organic Conversations

June 4, 2008 – 6:06 pm | by Daryl Tay

#1 and #2 reasons why Plurk over Twitter are cliques and threaded conversations respectively. Cliques allow you to send plurks to specified subsets of your followers. I have a local clique, and that’s where all the chatter that is unique to Singapore goes to, instead of spamming it to everyone. Threaded conversations allow you to follow one conversation, unlike Twitter where replies are rather fragmented.

Let’s go on to #3: Organic Conversations.

Yesterday I posted about EA Games getting customer service. I posted about it on Plurk as well:

Within seconds of posting, NovelistKat talked about how they may get customer service, but not how to treat their employees. This went back and forth awhile until litford hopped in to talk about jPod and how it’s a spoof of EA and its programmers. (full conversation here)

Isn’t this how true conversations happen? Imagine talking about a shoe brand (no names) over dinner. “Man those new shoes I bought are comfortable“. Somehow the conversation meanders to “I hope that comfort is deserving of the child labour that it took to make it” and then after a little more it goes to “Did you see the new ad for the shoes on tv last night?”

Conversations have a life of their own. Seeing them grow organically has a lot of value. How many brands could listen in or participate in the EA conversation and learn from it? EA certainly. Douglas Coupland perhaps. The jPod network could’ve pointed us to a website to stream the first episode for free and get us hooked. The possibilities are endless.

I write this post partially in reply to @jonathank of Fabrikade who isn’t sure of the personal/business possibilities of Plurk yet, hope this is one step towards convincing you, Jonathan!

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