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Links For The Week: 9th November (The Regular Edition)

November 11, 2008 – 12:58 pm | by Daryl Tay

Hope you enjoyed yesterday’s rare political edition of Links For The Week, it’s back to the regular stuff.

Tribes

• There was an allusion to “Tribes” a couple of times in yesterday’s post, listen to Seth Godin talk about it for more than an hour in this special edition of the Marketing Over Coffee podcast. It took me a long time to finish it because my daily commute is five minutes, but so worth it.

Generation Y, Digital Natives & Millennials

• Workplace 2.0: Motivating and Managing Millennials - Very short (12 pages total, about 8 pages of content) PDF file on managing millennials (aka: us). It doesn’t actually give much of a “how to”, but it does lead you to understanding us more. I must say he is right on about fervour, hard work and tireless labour. I’d work overtime, for free, for a job that’s rewarding in an industry I’m passionate about.

• Digital Natives are here by Mitch Joel - Again, great post to help the people in management understand the digital natives. I feel a lot of people still aren’t ready to accept that our generation is a little bit different and that being constantly connected is more of an empowerment than a distraction. But those organisations who do grasp that, are going to be able to channel us much more efficiently.

Social Media Strategy

• The Strategist and Social Media by Kami Huyse - Great slides in there that you should read if you’re beginning to think of a social media strategy, especially points about risks of social media engagement, and the Sea World case study.

Plurk

• My summer romance… by Beth Harte - Beth points to a post (Plurk dissolves into social networking ghost town) that shows dismal traffic for Plurk and gives her thoughts about it, including a pretty passionate video clip.

Google Reader

• 5 Ways to Power Up Your Google Reader Efficiency - Did you know there’s a Read It Later addon?!

Music & Social Media

• MTV to MySpace: Post Our Content, Please - you might remember in my review of the book/rant Cult Of The Amateur by Andrew Keen that he called Viacom (parent company of MTV) suing YouTube a “powerful message”. I say the partnership between MTV and MySpace is a) a more powerful message b) a sign that at least one player in the industry waking up to reality.

• The Top Ten Reasons iTunes Sucks - I agree with every single point mentioned here, and it absolutely sucks that Apple obviously doesn’t care what people are saying, with similar issues existing in 2006. At this point I hate iTunes so much, I’d pay money for a programme that would solve these problems.

As always, share your links with me in the comments, or you can find me on delicious.

Tags: andrew keen, apple, beth harte, cult of the amateur, delicious, digital natives, generation y, google reader, itunes sucks, kami huyse, links for the week, marketing over coffee, millennials, mitch joel, mtv, myspace, obama, Plurk, read it later, risks of social media engagement, sea world, seth godin, social media strategy, tribes, viacom, youtube