Social Media & Digital Marketing in Singapore

Event Coverage: True Blood With HBO – A Bloody Good Time

April 9, 2009 – 7:14 pm | by Daryl Tay
True Blood

True Blood

A couple of weeks ago, Ingrid and I had the privilege of being invited to HBO Asia’s blogger event for their new show, True Blood, with the promise of a bloody good time.

One thing that was obvious about this event, was that we certainly weren’t invited just to hear about True Blood and be treated to an exclusive screening of the first episode (though that certainly happened too), but there was really a nice mix of activities the first of which was to mimic the pose of the True Blood poster pictured above.

After some food, Karen from HBO told us a little bit more about True Blood as well as Max, the channel on which it will be airing:

After that and a preview of the show, an interesting segment came up, where a bartender took the stage to show us how to “make” Tru Blood, a drink that the vampires in the show drink. Incidentally, Tru Blood was a true *ahem* viral campaign that ran in the US prior to the airing of True Blood there.

Tru Blood

Tru Blood

Following this, three volunteers were asked to replicate the drink, and Claudia, Ben and Nadia gamely stepped up to the plate, with Claudia winning.

Overall this was a pretty fun event and I really liked the fact that the HBO team brought a mixed bag of activities to the event, rather than the normal “thanks for coming, here’s our product” drill that we seem to get all the time.

True Blood airs tonight (April 9th) here in Asia at 9pm on Max, so don’t forget to fight for the remote!

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  1. 4 Responses to “Event Coverage: True Blood With HBO – A Bloody Good Time”

  2. By yinqi on Apr 13, 2009 | Reply

    Hello! I sure am glad you were having fun at the event in the end; both you and Ingrid looked tired from school! Anyway *gasp* you took so many videos from the night..I didn’t even notice! I hope you all make good use of the cocktail shaker to make more Tru Blood yah :) Us here in the team reaaaally like the shakers and would not give them away if we had a choice! :( Haha.

    Btw, notice your trackback? You’re famous!!

  3. By Karen on Apr 13, 2009 | Reply

    Glad you had fun Daryl! We had a great time too! And thanks for bringing Ingrid! Didn’t realise it was her first blogger event. That explains your protective stance, or is that how you are usually? She’s a lucky gal!

    And I think Yin Qi mentioned to your your blog post got picked up by a True Bloog fan site (True-BLood.net). Thanks for making me famous! :P

  4. By Daryl Tay on Apr 13, 2009 | Reply

    @Yinqi and Karen: Thanks we did have fun and yes I noticed that trackback! Boy am I glad I captured how to make Tru Blood! ;)

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  2. Apr 9, 2009: True Blood Premieres in Asia : True-Blood.net - News, spoilers, photos and more!

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