Tuesday, October 21st, 2008
I wanted to talk about this post by Hutch Carpenter awhile back. The basic idea that he says is that Facebook is getting his attention again because of the increased interaction in his network.
The same applies for me. Previously I spent maybe ten minutes a day on Facebook, logging in just to check message or development in groups, now when I use Facebook, it’s open almost the whole time I’m online so I can check for new status updates, photos, posted items and the like. It’s brought much more value to me than the old Facebook where I see whose egg hatched into a dinosaur.
I read somewhere about Facebook applications talk about losing a lot of traffic literally overnight, which I suppose is inevitable since interaction seems to be the new focus of Facebook, not applications. That said, I believe that if you have a truly fun application, people will still visit it regardless. I still go to Visual Bookshelf and Premier League Picks, for example.
When I first started using Twitter, I tried to explain to people that it was like updating your Facebook status, and now with Facebook’s ability to comment on status updates, I think they’ve really grasped the Twitter concept and made it into a very powerful one. Hutch gives examples of how much more interaction he has on Facebook compared to Twitter for the same update. On many levels it makes a lot of sense. Would I bring my friends over to Twitter if there’s a powerful equivalent on Facebook where my friends already are?
i guess it’s easy for the social media types like us to appreciate the new Facebook, but I really want to hear from the average users. Those who used to use Facebook to throw sheep or rate friends. How does the new Facebook work for you? Does the increased interaction make a difference? Please comment!
Tags: facebook status updates, hatching eggs, hutch carpenter, increased facebook interaction, new facebook, new facebook layout, premier league picks, twitter, visual bookshelf
Posted in community, facebook | 6 Comments »
Monday, October 13th, 2008
In line with generating some social capital, I thought I’d go back to my link-sharing ways to both spread stuff of value, as well as generating some nice linklove.
Corporate Social Media
Social Media For Business - Who’s Doing It Well & How - In addition to some common social media case studies, I really liked breaking down the social media strategy to a four step process, and being absolutely clear who your target audience is. Too many people have the misconception that social media reaches everyone, and reaches them quickly. False on both accounts.
Don’t Be Boring - Ten Company Blogs Analysed - by who else but Hutch Carpenter from May’s blogs worth reading. What I appreciate is the attempt to distill blogposts and empirically count them, what I enjoyed was hearing that companies include silliness in blog content. And why not? Brilliant, I say.
5 Competencies of the Connected Corporation - For the people working in social media enabled workspaces. I think being in the loop and being nimble are traits that you need to have in this new world. The sooner companies realise this and try to get there, the better.
RSS
I’m Evangelizing RSS With Google Reader’s E-mail Function - Haven’t linked to Louis Gray in awhile (though I am still reading him frequently), but this post is great because I honestly have never used Google Reader’s email function. Now that I know how useful it is, you can bet I’ll be using much more of it. Oh, and it doesn’t hurt that Louis has emailed someone content from my blog. Thanks!
Music
What Would the Perfect Streaming Music Service Look Like? - Although I usually blog about music over on my personal blog, I think this link is good just to share good stuff about the music world, and how it’s not driven by the labels. I feel their legal nonsense and DRM issues in general are the biggest threat to music innovation.
I’m always on the lookout for great blogposts to read and share. If you have any, feel free to post them in the comments, or send them over to my Delicious profile.
Tags: being in the loop, being nimble, competencies of the connecting corporation, corporate social media, corporate social media case studies, drm, evangelizing rss, generating social capital, google reader, hutch carpenter, louis gray, music industry, read write web, record labels, sharing links, social media for business, streaming music service, uniquefrequency on delicious
Posted in Icio, case studies, social media, social media business | 6 Comments »
Friday, August 15th, 2008
I’m very happy to share with everyone here in Asia that Hutch Carpenter got a job at Connectbeam via social media. I’m not going to rehash the whole story because I think he tells it better on his blog, but I just want to share how amazed I am that a job could be the end result of a comment going:
Hutch:
Would love to connect with you and discuss some ideas.
When did we ever have a world like this? Where blogging and leaving a comment could result in a hiring opportunity. Utterly amazing. I’d also like to point out that Hutch’s employer had a Google Alerts feed for “enterprise 2.0″, which is what Hutch is into, further emphasising the importance of tagging, and making sure you’re deeply associated with what you blog about/your passion is.
I’ve blogged about Hutch previously in a “Blogs worth reading” segment, feel free to check that out as well a a previous story on a student getting employed via Twitter or my own experience with getting employed via social media.
Will employment opportunities like these start to exist in Asia? Or do they sound like wishful delusions right now? Probably somewhere in the middle. I’m going to say in Singapore particularly, just blogging or being online is not going to work. You’d probably need to meet people who will then refer you to someone else. I think as management starts to get more sophisticated and spend more time getting used to this new digital world, the opportunities will start to increase. So start working on it now, just don’t expect instant results.
Tags: blogs woth reading, building your brand, connectbeam, enterprise 2.0, hutch carpenter, online reputation, self branding, social media helps to find jobs, social media resume, student employed via twitter
Posted in social media | 2 Comments »
Monday, June 9th, 2008
I’m beginning to feel the load of reading a lot of blogs right now, so every month when I subscribe to new blogs, I put them on a “probation” list, look at them at the end of the month and then decide which are worth keeping. Here are those that I’ve added to my Google Reader permanently this month, as well as one post I loved recently that I would like to share with you.
1) Colin Walker
2) Deirdre Breakenridge - PR 2.0 Strategies
3) Hutch Carpenter - I’m not actually a geek
4) Jason Falls - Social Media Explorer
5) Jonathan Wong - Armchair Theorist
6) Corvida - Shegeeks
- What college students can’t get from blogging - A nice contrarian view from someone who’s also gotten an internship from blogging, but a good reality wake up call for students who may think blogging is the solution to everything.
7) Pat Law - Blankanvas
8 ) Meg Roberts - PR Interactive
- Building brand you - I try to read as many PR students/fresh grads as possible, Meg is one of them I really like. And she watches Lost!
9) Sherms - Design is ________
10) Ellie - The PinkC
11) Julian Baldwin - Notes, thoughts, ideas and responses
That’s it for May, if you have new blogs to recommend, feel free to plug it in the comment box. Let me know if you liked these recommendations as well.
Tags: armchair theorist, blankanvas, blogs worth reading, colin walker, deirdre breakenridge, google reader, hutch carpenter, jason falls, julian baldwin, meg roberts, patlaw, shegeeks, sherms, the pinkc
Posted in Blogs | 13 Comments »
