Social Media & Digital Marketing in Singapore

The GennY Podcast #3 – Now With Porn Stars And Media Spike Theories!

Friday, May 1st, 2009
The GennY Podcast

The GennY Podcast

It’s finally here! And we’re finally on iTunes!

Yin and Dorothy take a break from this episode, but here to join us in their place is Brian! The regular cast of Yinqi and Krisandro are around as well.

The show notes

Total running time: 19:43

  • 00:00 – Yin starts us off – introductions all round
  • 00:14 – Brian aka @litford finally joins the team!
  • 01:02 – Is Gen Y voyeuristic?
  • 02:36 – When is it too much information that is being posted up on Facebook or anywhere on the Web?
  • 03:59 – Kris suggests that “too much” lies in the “eye of the beholder”, aka the person viewing the content
  • 04:47 – Daryl introduces the “Grandma test”
  • 05:25 – Is it reaching the stage where everything you do is broadcast online?
  • 06:04 – Kris hammers home the point that it’s really about the person who is reading it and their levels of acceptance. Of course he uses a porn star as an example.
  • 07:26 – Brian is in favour of “what I do is my business”
  • 08:30 – If employers feel strongly about employees’ conduct online, it should be made crystal clear upfront
  • 09:57 – Daryl says 7 “likes” in 20 seconds and sounds a little bimbotic
  • 10:27 – But maybe people do it for attention!
  • 11:52 – Kris makes it a hattrick by bringing it back to filtering by the reader
  • 13:00 – The availbility of platforms just allows us to tap into the desire to broadcast our lives that has been there all along
  • 13:23 – Brian takes the opportunity to tell us he has about 800 friends on Facebook
  • 13:38 – Brian then tells us about this comic he read while he was “working” earlier in the afternoon
  • 13:52 – The “comic” blows all our minds. We’re now accepting submissions for a graphical depiction.
  • 15:14 – Daryl blames prior drinks for incoherence
  • 15:57 – Brian decides to add in some academic value by telling us the theory of the media spike
  • 17:27 – Brian tries to direct the group back to voyeurism
  • 18:22 – Yinqi tries to find the point of the night
  • 19:03 – Not to be outdone during his first recording session, Brian provides the key takeaway

Click play to listen, or download the file here, or subscribe to us on iTunes!

If you’d like us to talk about anything and hear Gen Y’s perspective, leave a comment and we’ll definitely record it if it’s within our collective sphere of knowledge.

Tags: , , , , , , , , , , , , , , , , , ,

The GennY Podcast #2

Wednesday, April 1st, 2009

It’s been three weeks but the next episode of The GennY Podcast is finally here! Full disclosure: This was actually our first recording, but we felt that the episode we released first was better suited to be our first, introductory podcast. Coincidentally, some topics actually touch on what was said at Social Media Breakfast | Singapore 6, but in slightly more detail.

Once again, this episode was brought to you by the same people behind episode 1 (Krisandro, myself, Dorothy, Yin and Yinqi), but we hope to shake that up for subsequent episodes.

GennY Episode 2 Team

GennY Episode 2 Team

The show notes:

  • 00:00 – Daryl starts us off – introductions all round
  • 00:55 – Yin starts us off on the topic: How can we get traditional companies to start slowly on the social media path?
  • 01:35 – Social media allows you to know what your consumer wants, what trends they’re picking up, and hence customise your communications/marketing
  • 03:02 – Why don’t companies go where their audience is?
  • 05:42 – Is there a perceived credibility problem with social media?
  • 06:48 – How well received would brands be on Plurk?
  • 07:50 – Maybe if they talked about things other than just selling, they might be better received.
  • 08:31 – No messages from unknown faces please!
  • 11:46 – Should employees reach out from their own identity, or create one aligned with a company?
  • 13:02 – “Dear All” = Fail
  • 15:03 – How about Facebook Groups?
  • 15:39 – Facebook Groups more as personality “labels” rather than a communication channel
  • 16:40 – Maybe Facebook Groups would work if the creators made an effort to communicate to the group
  • 16:47 – But this can be overdone too
  • 18:20 – Is this an intrinsic problem because Facebook Groups have no RSS?
  • 18:51 – How about Facebook Pages?
  • 23:53 – Blooper!

Press play or download the podcast here.

Comments and feedback always welcome!! If you want to hear us discuss certain topics, drop us a line too!

ps: Yes we’re gonna get it up on iTunes soon!

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Introducing: The GennY Podcast – A Gen Y Podcast From Singapore

Tuesday, March 10th, 2009

If you’ve been following me on Twitter or Plurk, you may have gathered hints about a podcast coming your way.

Well, it’s here! It’s called Genny (pronounced Jenny – you have Krisandro to thank for the name) and the deal behind the podcast is that we decided to just get a handful of people from Generation Y in Singapore, and just really talk about what’s going on. Sometimes it’ll be about social media, sometimes it won’t be.

First, let me introduce the people in this podcast:

GennY Episode 1 Team

GennY Episode 1 Team

Krisandro, myself, Dorothy, Yin and Yinqi make up the people behind this episode, but it’s a revolving team and the voices will change from time to time, depending on who’s available to record the show. (Big thanks to Ingrid for putting together the graphic!)

As our first episode goes, this is pretty raw because we just sat in a room and talked into a laptop (Anyone wants to sponsor us proper podcast equipment?), but I hope you enjoy it anyway. It can only get better.

The show notes:

  • 00:00 – Krisandro starts us off – introductions all round
  • 00:53 – The topic: How is Gen Y different in the work force?
  • 01:28 – Will Gen Y mindset change during the recession?
  • 02:26 – Gen Y has no qualms with changing jobs, even in a recession
  • 03:39 – Perhaps Gen Y feels there isn’t enough recognition at work
  • 05:08 – Did the media influence Gen Y’s outlook on life?
  • 07:56 – How is Gen Y different outside the workspace in peer-to-peer interactions?
  • 09:57 – How does online interaction affect offline interaction?
  • 10:51 – Krisandro claims he’s 19
  • 11:01 – Are there different norms that apply online and offline?
  • 11:58 – Maybe it’s easier for us to verify if people are weirdos online
  • 15:10 – Blooper!

Please check out the podcast here and give us your feedback! If you’d like us to cover a certain topic, just drop a message in the comments. Thanks for your support!

Related Posts with Thumbnails

Tags: , , , , , , , , , , , , , , , , , , , , , , , ,